Nationality: German - American
Date of birth: 6th December 1898
Type of photographer: Photojournalist
Influence: He was always interested in photography. When he was 14, he started taking photos after he was given his first camera.
b) Purpose
This type of photography would be used in magazines to describe the celebration scene that was happening at that time. It demonstrates a news story showing that celebrations that were happening on V-Day. The photo also shows many people in the background looking very happy, which creates an impression that everyone was celebrating.
This photo was used to demonstrate the celebrations that were happening on V-Day. It is shown in the National Gallery of Art and is known as 'The Kiss" or "V-day Celebration." It is a famous image because it was taken on the actual day of the V-day Celebration and is known for capturing the atmosphere of that day perfectly.
c) Image analysis
Rule of Thirds:
This image does not follow the rule of thirds as the most important and noticeable part of the photograph is in the middle of the image. The image is very unbalanced as the top third is very busy and has a lot going on and the middle third focuses on the couple kissing, but the bottom third doesn't have much going on in it. Most of the weight in the photo is in the top half, which makes it unbalanced. Symmetry and Patterns: There isn't much symmetry in this photo, which makes the focal point on the middle of the image where the kissing couple are standing. This puts extra focus onto them and makes the couple the first thing that you are drawn to when you look at the picture.
Viewpoint: The viewpoint from this photo gives the impression that you feel like you are there at the time the picture was taken. The camera is at eye-level, so there isn't much of an angle. Background: The subjects stand out in this image because they are standing in front of everyone else in the image and they are the biggest feature in the photo, but they do blend in with the background in other ways because they are in the same colours as everyone else as everything in this photo is in black and white. Depth: 'The Kiss" I think demonstrates a lot of depth because it it shows people in the background celebrating, and you can see that they are in Times Square because the depth in the photo shows the buildings in the background. The depth also demonstrates the idea of a celebration because you can see lots of people in the image smiling. Lighting: High-key lighting is used in this photo, the subjects in the image are shown clearly and it has a realistic look, but there are shadows shown on some of the peoples faces, which shows that there is some Low-key lighting used in the image as well. But this is mainly on the people in the background which suggests that the main focal point of the image should be the couple kissing in the middle, which they are people they are shown in higher key lighting than the other people in the photo.
Photographer's Name: Sid Avery
Nationality: American
Date of Birth: 12th October 1918
Type of Photographer: Celebrity Photographer and Director
Influences: Influenced by his Uncle, Max Tatch, a landscape and architectural photographer, whom he studied under.
Photographer's Name: Elliot Erwitt
Nationality: French
Date of Birth: 26th July 1928
Type of Photographer: Advertising and Documentary Photographer
Influences: He was influenced by meeting famous photographers when he worked as a photographers assistant.
Photographer's Name: Mario Testino
Nationality: British
Date of Birth: 30th October 1954
Type of Photographer: Peruvian Fashion Photographer
Influences: He was always fascinated by photography, then moved to London to study it. Because famous after he was chosen by Princess Diana to photograph her for her Vanity Fair shoot.
Photographer's Name: Herman Leonard
Nationality: American
Date of Birth: 6th March 1923
Type of Photographer: Photographed famous Jazz Artists
Influences: Went to university in Ohio to study photography because he had always wanted to learn more about it as he found it exciting.
Pictures of Sam and I working on Image Analysis:
Image Analysis of 'V-day Celebration' or 'The Kiss' image by Alfred Eisenstaedt:
The actual image of "The Kiss"
Posted notes analysing the image:
This is a audio presentation, analysing the "The Kiss" image. Completed by Sam Cox and myself.
Louis Vuitton "Spirit of Travel" shot. I will be using this photograph for my image analysis.
Image Analysis:
Rule of Thirds:
This images uses the rule of thirds because the main elements of the photo are not all in the middle of the frame. The left hand third shows the women holding onto her Louis Vuitton bag, which I think advertises how much she cares about her bag because even though she is trying to reach for something, she won’t do it without her bag, suggests to the reader that if they got the bag, they would feel that same way as well, which gives the bag a status of being “keepful” which is what Peter Lindbergh was trying to portray, that the bag is something that you want to keep by your side at all times. The middle third shows how the women and giraffe are trying to reach one another and the right hand third shows the giraffe trying to reach out of nowhere for the women. Balancing elements: Even though the rule of thirds has not been broken in this image, it’s unbalanced. The left side, that woman is on, you can see she is sitting on a truck, which adds a lot of weight to this side of the image. The Louis Vuitton bag is sitting on the roof of the truck, the same as the woman, suggesting that it is just as important as her. The right side of the image isn’t as heavy at the right side. With just the blue sky and then the giraffe, it creates a contrast between them and highlights the giraffe in the middle of all the blue.
Leading lines: The first leading line that I notice is from the woman’s hand on the Louis Vuitton bag, across her body, to her other hand reaching for the giraffe, to the giraffe and along its neck. This leading line covers the whole image and I think it puts a lot of focus onto the bag because the start of the leading line is where the bag is, so you notice it instantly.
Symmetry and Patterns: There isn’t much symmetry in this photo, other than both the woman and giraffe are coming from opposite side and stretching out, doing the same actions. The giraffes markings make a pattern, which gives the right third an interesting effect, even though there isn’t much going on in it. Viewpoint: The viewpoint is at a slight upwards angle, like you are watching it from lower down. This angle makes it feel like you have to reach for them as well, because you don’t feel like you are on their level, as they are framed from a low angle. Background: The background of this photo is the blue of the sky. Because it’s all blue , it creates a contrast with the giraffe, the truck, the woman and the bag, because they are such different colours. This high-lights the other elements in the image and makes them more clearly outlined and realistic. Cropping: Cropping was used in this photo, as not much else is shown other than the woman, the bag and the giraffe, which is focusing on the main elements in the frame. The rest of the giraffes body has been cropped out and the rest of the truck, suggesting that it has been cropped. Key Lighting: High-key lighting has been used in this image. Everything is evenly lit, it has a realistic look and it gives off an upbeat positive impression.
Fitness for Purpose:
This photo was taken by Peter Lindbergh who was the photographer for the ‘Spirit of Travel’ campaign for Louis Vuitton, advertising Vuitton’s iconic monogram bags. The advertisement was meant to demonstrate how “Speedy, keepful and Neverfull” the bags are.










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